
ReTale | Graphic Design Studio Project
Overview
ReTale is a concept brand that offers carving a unique space in the children's storytelling market by offering captivating stories enriched with cultural traditions, alongside handcrafted toys that weave a sustainable value to every product we sell.
The project includes concept brand idea, its brand identity design along with sample product design.
Categories
Brand Identity Design
Sustainable product



Objective
1. To Create a unique brand identity for ReTale, including a logo, colors, and fonts that reflect its core values. 2. Clearly articulate the brand's mission to preserve cultural heritage through sustainable and imaginative storytelling. 3. Design a sample storybook and handcrafted toy made from repurposed textile waste to showcase the brand's sustainable and engaging product line.
Problem Statement
This branding design project will create a brand that makes culturally rich, traditional stories and folklore captivating to children, preserving these narratives and inspiring a love of reading, while simultaneously leveraging the vast amount of textile waste from the fashion industry as a core material for a sustainable and innovative product.
Solution
To solve these problems, the project will celebrate cultural diversity by transforming traditional stories into engaging soft storybooks and toys, using repurposed textile waste to create a sustainable product that sparks imagination and preserves cultural knowledge for future generations.
ReTale | Graphic Design Studio Project
Overview
ReTale is a concept brand that offers carving a unique space in the children's storytelling market by offering captivating stories enriched with cultural traditions, alongside handcrafted toys that weave a sustainable value to every product we sell.
The project includes concept brand idea, its brand identity design along with sample product design.
Categories
Brand Identity Design
Sustainable product



Objective
1. To Create a unique brand identity for ReTale, including a logo, colors, and fonts that reflect its core values. 2. Clearly articulate the brand's mission to preserve cultural heritage through sustainable and imaginative storytelling. 3. Design a sample storybook and handcrafted toy made from repurposed textile waste to showcase the brand's sustainable and engaging product line.
Problem Statement
This branding design project will create a brand that makes culturally rich, traditional stories and folklore captivating to children, preserving these narratives and inspiring a love of reading, while simultaneously leveraging the vast amount of textile waste from the fashion industry as a core material for a sustainable and innovative product.
Solution
To solve these problems, the project will celebrate cultural diversity by transforming traditional stories into engaging soft storybooks and toys, using repurposed textile waste to create a sustainable product that sparks imagination and preserves cultural knowledge for future generations.
ReTale | Graphic Design Studio Project
Overview
ReTale is a concept brand that offers carving a unique space in the children's storytelling market by offering captivating stories enriched with cultural traditions, alongside handcrafted toys that weave a sustainable value to every product we sell.
The project includes concept brand idea, its brand identity design along with sample product design.
Categories
Brand Identity Design
Sustainable product



Objective
1. To Create a unique brand identity for ReTale, including a logo, colors, and fonts that reflect its core values. 2. Clearly articulate the brand's mission to preserve cultural heritage through sustainable and imaginative storytelling. 3. Design a sample storybook and handcrafted toy made from repurposed textile waste to showcase the brand's sustainable and engaging product line.
Problem Statement
This branding design project will create a brand that makes culturally rich, traditional stories and folklore captivating to children, preserving these narratives and inspiring a love of reading, while simultaneously leveraging the vast amount of textile waste from the fashion industry as a core material for a sustainable and innovative product.
Solution
To solve these problems, the project will celebrate cultural diversity by transforming traditional stories into engaging soft storybooks and toys, using repurposed textile waste to create a sustainable product that sparks imagination and preserves cultural knowledge for future generations.